About the song
David Bowie‘s “Fashion” is a quintessential track from his critically acclaimed album “Scary Monsters (And Super Creeps)”, released in 1980. This song, like much of Bowie’s work, is a rich tapestry of innovative sound and sharp social commentary, embodying his flair for blending the avant-garde with the accessible. With “Fashion,” Bowie once again demonstrates his ability to capture and critique the zeitgeist with a mixture of irony and earnestness.
The release of “Fashion” came at a time when the music industry was undergoing significant changes, with the dawn of MTV and the increasing importance of visual presentation in music. Bowie’s sharp, rhythmic guitar riffs and driving beat made “Fashion” an instant hit, climbing the charts and becoming a staple on the newly minted music video channel. The track showcases Bowie’s remarkable talent for staying ahead of trends and even setting them, a testament to his ever-evolving artistry.
“Fashion” delves into the superficiality and power dynamics within the fashion industry and, more broadly, within societal norms. The repetitive and almost mechanical beat of the song reflects the repetitive nature of fashion trends and the cyclical nature of popular culture. Bowie’s lyrics, with lines like “There’s a brand new talk, but it’s not very clear,” underscore the often ambiguous and superficial changes that define the fashion world. Through this, Bowie critiques the herd mentality that can pervade the fashion industry, where individuality is often sacrificed for conformity.
The influence of “Fashion” extends beyond its immediate success. It has been interpreted as a reflection on the post-punk landscape of the early ’80s, a time when both music and fashion were undergoing significant transformations. Bowie’s own persona and style were integral to this period, and “Fashion” can be seen as a commentary on his own role within these industries. The song’s catchy yet edgy sound made it a favorite in clubs and on radio stations, while its message resonated with a generation experiencing rapid cultural shifts.
Moreover, the music video for “Fashion,” directed by David Mallet, is a work of art in itself. Featuring Bowie in a series of striking outfits and dramatic lighting, the video further emphasizes the themes of the song. Bowie’s iconic, angular poses and stark settings highlight the performative nature of fashion and identity. This visual component added a new dimension to the song, enhancing its impact and broadening its audience.
The song’s reception was overwhelmingly positive, cementing Bowie’s status as a musical innovator and a keen social observer. Critics praised “Fashion” for its biting commentary and infectious rhythm, noting how it perfectly encapsulated the anxieties and dynamics of the era. The track’s legacy endures, influencing artists across genres and generations who admire Bowie’s fearless exploration of themes and his ability to infuse pop music with profound meaning.
In conclusion, David Bowie‘s “Fashion” is much more than a hit single; it is a cultural critique wrapped in an irresistibly danceable package. Its release in 1980 marked a pivotal moment in music and fashion, with Bowie once again proving himself to be a master of reinvention and commentary. The song’s infectious energy and sharp insights continue to resonate, making it a timeless piece in Bowie’s extensive catalog and a significant milestone in the history of pop and rock music.
Video
Lyrics
There’s a brand new dance but I don’t know its name
That people from bad homes do again and again
It’s big and it’s bland, full of tension and fear
They do it over there but we don’t do it hereFashion! Turn to the left
Fashion! Turn to the right
Ooh, fashion!
We are the goon squad and we’re coming to town
Beep-beep
Beep-beepListen to me – don’t listen to me
Talk to me – don’t talk to me
Dance with me – don’t dance with me, no
Beep-beepThere’s a brand new talk but it’s not very clear
That people from good homes are talking this year
It’s loud and tasteless and I’ve heard it before
You shout it while you’re dancing on the dance floor
Oh bop, fashionFashion! Turn to the left
Fashion! Right
Fashion!
We are the goon squad
And we’re coming to town
Beep-beep
Beep-beepListen to me – don’t listen to me
Talk to me – don’t talk to me
Dance with me – don’t dance with me, no
Beep-beep
Beep-beepOh, bop, do do do do do do do do
Fa-fa-fa-fa-fashion
Oh, bop, do do do do do do do do
Fa-fa-fa-fa-fashion
La-la la la la la la-la
Oh, bop, do do do do do do do do
Fa-fa-fa-fa-fashion
Oh, bop, do do do do do do do do
Fa-fa-fa-fa-fashion
La-la la la la la la-la
Oh, bop, do do do do do do do do
Fa-fa-fa-fa-fashion
Oh, bop, do do do do do do do do
Fa-fa-fa-fa-fashion
La-la la la la la la-la
Oh, bop, do do do do do do do do
Fa-fa-fa-fa-fashion
Oh, bop, do do do do do do do do
Fa-fa-fa-fa-fashion
La-la la la la la la-la